Anuncios de servicio público de la campaña Screen for Life
Estos anuncios de servicio público están disponibles, gratuitamente, para que organizaciones e individuos los compartan con los medios locales. Vea laGuía para el uso de materiales.
La campaña Screen for Life se asocia con la National Colorectal Cancer Research Alliance de la Entertainment Industry Foundation y su cofundadora, Katie Couric, para crear anuncios de servicio público con los famosos. Algunos de ellos han sido afectados personalmente por el cáncer colorrectal.
Anuncios de servicio público de radio y televisión
Para solicitar los archivos de video, por favor comuníquese con CDC-INFO.
No Hay Excusas
Hombres y mujeres de origen diverso hacen preguntas sobre el cáncer colorrectal y se informan de las razones para hacerse una prueba de detección.
Hombres y mujeres de origen diverso hacen preguntas sobre el cáncer colorrectal y se informan de las razones para hacerse una prueba de detección.
- TV: 60 segundos and 30 segundos
La Vida Real (con Jimmy Smits)
Situado en una sala de cine, el actor Jimmy Smits, ganador de los premios Emmy® y Golden Globe®, explica cómo un distinto examen para detectar el cáncer colorrectal salva vidas.
Situado en una sala de cine, el actor Jimmy Smits, ganador de los premios Emmy® y Golden Globe®, explica cómo un distinto examen para detectar el cáncer colorrectal salva vidas.
- Radio: 30 segundos and 20 segundos
- TV: 30 segundos and 20 segundos
Anuncios de servicio público impresos
No Hay Excusas
Estos anuncios abordan las opiniones erróneas comunes sobre el cáncer colorrectal en un formato de pregunta y respuesta.
Estos anuncios abordan las opiniones erróneas comunes sobre el cáncer colorrectal en un formato de pregunta y respuesta.
- (3 personas) 8.5 pulgadas de ancho y 11 pulgadas de alto con fotografías a color[PDF-1.7MB] o en blanco y negro[PDF-839KB]
- (4 personas) 8.5 pulgadas de ancho y 11 pulgadas de alto con fotografías a color[PDF-435KB] o en blanco y negro[PDF-1.2MB]
- (3 personas) 7 pulgadas de ancho y 4.88 pulgadas de alto con fotografías a color[PDF-998KB] o en blanco y negro[PDF-593KB]
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Screen for Life Campaign Public Service Announcements
These television, radio, and print public service announcements (PSAs) are available, at no cost, for organizations and individuals to share with local media. See Usage Guidelines.
Screen for Life partners with the Entertainment Industry Foundation’s National Colorectal Cancer Research Alliance and its cofounder, Katie Couric, to create public service announcements with celebrities. Some have been affected by colorectal cancer personally.
TV and Radio PSAs
Screen for Life television and radio PSAs explain the facts about colorectal cancer and why screening is important for people aged 50 years and older. To request video files, please contact CDC-INFO.
Control (featuring Meryl Streep)
Academy Award-winning actress Meryl Streep says, “There is so much in life we can’t control. But here’s something we can: colorectal cancer.” She talks about getting screened herself and urges others to do the same.
Academy Award-winning actress Meryl Streep says, “There is so much in life we can’t control. But here’s something we can: colorectal cancer.” She talks about getting screened herself and urges others to do the same.
- Radio: 60 seconds and 30 seconds
- TV: 60 seconds, 30 seconds version A, 30 seconds version B, and 20 seconds
- “Behind the Scenes” (1:07)
No Excuses
Diverse men and women ask questions about colorectal cancer and learn why, when, and how to get screened.
Diverse men and women ask questions about colorectal cancer and learn why, when, and how to get screened.
- TV: 60 seconds and 30 seconds
No Hay Excusas (Spanish)
Diverse men and women ask questions about colorectal cancer and learn why, when, and how to get screened.
Diverse men and women ask questions about colorectal cancer and learn why, when, and how to get screened.
- TV: 60 seconds and 30 seconds
This Is Personal (featuring Terrence Howard)
Golden Globe- and Academy Award-nominated actor Terrence Howard talks about losing his mother to colorectal cancer and urges people to be screened for the disease.
Golden Globe- and Academy Award-nominated actor Terrence Howard talks about losing his mother to colorectal cancer and urges people to be screened for the disease.
- Radio: 60 seconds and 20 seconds
- TV: 60 seconds and 30 seconds
Your Wake-Up Call (featuring Terrence Howard)
Mr. Howard talks about how his mother’s death from colorectal cancer can serve as a wake-up call to viewers to get screened.
Mr. Howard talks about how his mother’s death from colorectal cancer can serve as a wake-up call to viewers to get screened.
- TV: 60 seconds
- “Behind the Scenes” (60 seconds)
Grammy Keaton (featuring Diane Keaton)
Academy Award-winning actress Diane Keaton talks about her grandmother’s death from colorectal cancer and vows “to do everything possible to stay alive for as long as I can … in good health.”
Academy Award-winning actress Diane Keaton talks about her grandmother’s death from colorectal cancer and vows “to do everything possible to stay alive for as long as I can … in good health.”
- TV: 60 seconds, 30 seconds, 20 seconds, and 15 seconds
- TV extra: “I Love Life” (30 seconds)
The Screening (featuring Jimmy Smits)
Set in a movie screening room, Emmy- and Golden Globe-winning actor Jimmy Smits explains how a different kind of screening—for colorectal cancer—saves lives.
Set in a movie screening room, Emmy- and Golden Globe-winning actor Jimmy Smits explains how a different kind of screening—for colorectal cancer—saves lives.
- Radio: 30 seconds and 20 seconds
- TV: 40 seconds, 30 seconds, and 20 seconds
La Vida Real (Spanish version of “The Screening”)
- Radio: 30 seconds and 20 seconds
- TV: 30 seconds and 20 seconds
The Picture of Health (featuring Morgan Freeman)
Academy Award-winning actor Morgan Freeman says you can look and feel fine, but without getting screened for colorectal cancer, you might not know there’s a problem.
Academy Award-winning actor Morgan Freeman says you can look and feel fine, but without getting screened for colorectal cancer, you might not know there’s a problem.
- Radio: 60 seconds, 30 seconds, and 15 seconds
- TV: 30 seconds and 20 seconds
Announcer “Live-Read” Scripts
Ready-to-use scripts[PDF-429KB] that a radio announcer can use during on-air programming; available in English and Spanish in 40-, 30-, and 20-second versions.
Ready-to-use scripts[PDF-429KB] that a radio announcer can use during on-air programming; available in English and Spanish in 40-, 30-, and 20-second versions.
Print PSAs
Screen for Life print and display PSAs are available in several sizes and in color and black and white versions. To request specific sizes, please contact CDC-INFO.
NEW! Really? (featuring Katie Couric)
Journalist Katie Couric explains how colorectal cancer screening saves lives.
Journalist Katie Couric explains how colorectal cancer screening saves lives.
- 7 inches wide and 10 inches tall in color[PDF-756KB] and black and white[PDF-458KB]
- 4.25 inches wide and 5 inches tall in color[PDF-403KB] and black and white[PDF-249KB]
- 2.25 inches wide and 10 inches tall in color[PDF-942KB] and black and white[PDF-429KB]
No Excuses
Common misconceptions about colorectal cancer are addressed in a question-and-answer format.
Common misconceptions about colorectal cancer are addressed in a question-and-answer format.
- (3 people) 8.5 inches wide and 11 inches tall in color[PDF-1.9MB] and black and white[PDF-1.1MB]
- (4 people) 8.5 inches wide and 11 inches tall in color[PDF-2MB] and black and white[PDF-1.4MB]
- (3 people) 7 inches wide and 4.88 inches tall in color[PDF-1.1MB] and black and white[PDF-636KB]
No Hay Excusas (Spanish version of “No Excuses”)
- (3 people) 8.5 inches wide and 11 inches tall in color[PDF-1.7MB] and black and white[PDF-839KB]
- (4 people) 8.5 inches wide and 11 inches tall in color[PDF-435KB] and black and white[PDF-1.2MB]
- (3 people) 7 inches wide and 4.88 inches tall in color[PDF-998KB] and black and white[PDF-593KB]
This Is Personal (featuring Terrence Howard) Color
Golden Globe- and Academy Award-nominated actor Terrence Howard talks about his personal connection to colorectal cancer, saying, “Let my heartbreak be your wake-up-call.”
Golden Globe- and Academy Award-nominated actor Terrence Howard talks about his personal connection to colorectal cancer, saying, “Let my heartbreak be your wake-up-call.”
This Is Personal (featuring Terrence Howard) Black and white
Picture of Health (featuring Katie Couric) 2007
Journalist Katie Couric says that even if you are the “picture of health,” it’s important to get screened for colorectal cancer, which often has no symptoms.
Journalist Katie Couric says that even if you are the “picture of health,” it’s important to get screened for colorectal cancer, which often has no symptoms.
Picture of Health (featuring Katie Couric) 2005
Art Gallery
Illustration encouraging people over 50 to get tested for colorectal cancer.
Illustration encouraging people over 50 to get tested for colorectal cancer.
Busy People
Features photos of diverse people. They are all busy, but each found time to get tested for colorectal cancer.
Features photos of diverse people. They are all busy, but each found time to get tested for colorectal cancer.
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